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Your partner in China
Yatsen Associates - China Market Research, China Market Entry, China Strategy
YSA is a specialist management consulting and corporate advisory firm focused on the China market. Our management consulting practice assists companies understand, enter and succeed in the China market. Our corporate advisory practice assists foreign firms to invest and joint venture in China and local Chinese firms to invest abroad.

M
any consider the Chinese market still to be the ultimate challenge for business. The sheer size of its markets, the complexity of the relationships and an entirely different business culture - to name but a few - present challenges for many foreign companies. In such an environment, Yatsen Associates supports its clients not only in understanding how to do business in China and developing the right China market entry strategy, but also implementing the strategy in a pragmatic way.
Jason Li, CEO of Yatsen Associates, appeared on AustraliaNetwork to talk to Jim Middleton about China¡¯s rise to economic power
Senator Penny Wong, the Australian Minister for Climate Change and Water, attends a lunch hosted by AustCham.
Your partner in China
Yatsen Associates - China Market Research, China Market Entry, China Strategy
YSA is a specialist management consulting and corporate advisory firm focused on the China market. Our management consulting practice assists companies understand, enter and succeed in the China market. Our corporate advisory practice assists foreign firms to invest and joint venture in China and local Chinese firms to invest abroad.

M
any consider the Chinese market still to be the ultimate challenge for business. The sheer size of its markets, the complexity of the relationships and an entirely different business culture - to name but a few - present challenges for many foreign companies. In such an environment, Yatsen Associates supports its clients not only in understanding how to do business in China and developing the right China market entry strategy, but also implementing the strategy in a pragmatic way.
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